Full-service marketing for a Portland spa and wellness brand, combining social media, email, blogs, paid advertising, community research, and recruitment marketing during a change in ownership and rebrand.
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SEO strategy for a Los Angeles photography business, combining local keywords, website content, technical optimization, and client training to move targeted search rankings from page four to page one.
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Full-service tabletop gaming marketing combining social media management, international live event coverage, Kickstarter campaigns, game launches, pre-orders, paid advertising, and major sales promotions.
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Social media strategy and targeted local advertising for a Portland bike shop rebrand and relocation, increasing store traffic while giving staff a 12-month plan for ongoing content.
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More than two years of social media management, healthcare ghostwriting, and SEO for a women’s health collective, connecting educational content with organic search and social discovery.
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Social media and book marketing for Homebirth Cesarean, building a thriving global Facebook community, raising more than $23,000 to fund two books, and continuing to drive book sales years after publication.
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Long-term social media marketing and local SEO for a Portland raw pet food retailer, with Google search and Instagram driving new customer discovery.
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Digital marketing and social media strategy for an independent hairstylist changing salons, coordinating online profiles, client communications, website updates, and move announcements.
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Customized social media training for owners, employees, departments, and key stakeholders, providing practical skills in strategy, content creation, audience engagement, and platform management.
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CBD and cannabis social media strategy and stakeholder training for a national wellness brand, supporting its expansion from wholesale into direct-to-consumer marketing and increased sales.
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Meta lead generation advertising for an acupuncture clinic, combining targeted healthcare campaigns, platform troubleshooting, and integrated lead delivery to increase new patient appointment confirmations by 80–90%.
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Facebook marketing and social media training for a Portland business networking group, combining strategic content, member promotion, and weekly education that contributed to tenfold Facebook growth in two months.
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Corporate social media campaign strategy, copywriting, and creative development for Paychex, building on a multi-year relationship managing social media marketing for several of its brands.
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More than three years of B2B social media management for ExpenseWire, increasing white paper downloads and funnel activity by more than 50% while building an engaged audience around its SaaS platform.
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B2B social media management for a SaaS brand, building its social presence nearly from the ground up while using educational content to increase inbound leads and support the sales pipeline.
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B2B recruitment marketing and social media management for a recruitment software brand, combining HR-focused LinkedIn content with live conference coverage to increase engagement and connect with talent acquisition professionals.
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Full-service digital marketing for a home services company, combining organic social media, Meta ads, Google Business Profile management, blogs, email marketing, lead generation, and team training.
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